Last updated: September 27, 2026
Strong & Confident Coaching (“we,” “us,” or “our”) operates ironbuiltfitness.ca. This Privacy Policy explains what information may be collected when you use this website, request a free guide, apply for coaching, or contact us, and how that information may be used.
Information you provide
Free guide sign-ups
When you request a free guide, you provide your email address through a MailerLite sign-up form. We use that information to deliver the guide and to send related educational, coaching, or promotional emails from Strong & Confident Coaching. You can unsubscribe at any time using the unsubscribe link included in marketing emails.
Coaching applications
When you apply for 1:1 coaching, you submit information through Typeform. This may include your contact information and the information you choose to provide about your goals, training, nutrition, experience, challenges, and current circumstances. We use this information to review your application, determine whether coaching may be a suitable fit, communicate with you about next steps, and provide coaching-related services if you become a client.
Email communications
If you contact us by email, we receive your email address and the information included in your message. We use it to respond to you, keep reasonable records of the conversation, and provide information or support you request.
Information collected automatically
Like most websites, this WordPress site and the services that support it may automatically receive limited technical information when you visit. This may include your IP address, browser and device type, operating system, referring page, pages viewed, approximate location derived from an IP address, and the date and time of a visit.
The site currently uses WordPress and Jetpack site statistics. Jetpack, operated by Automattic, may process technical and usage information to count visits and provide aggregated website statistics. Hosting, security, and other active WordPress services may also process server logs or technical information needed to deliver, secure, troubleshoot, and maintain the site.
Cookies and similar technologies
WordPress and active website services may use cookies or similar technologies for essential site functions, security, remembering settings, traffic measurement, and performance. The cookies used may vary depending on the features available when you visit. You can control or delete cookies through your browser settings, although disabling some cookies may affect how parts of the site work.
How we use information
- to deliver free guides and other resources you request;
- to manage email subscriptions and send educational, coaching, or promotional communications;
- to review coaching applications and communicate with applicants;
- to provide coaching-related services and support;
- to respond to questions and emails;
- to operate, maintain, secure, troubleshoot, and improve the website; and
- to meet legal obligations, enforce applicable agreements, or address misuse where reasonably necessary.
Third-party service providers
We use service providers to operate parts of the website and related business systems. These currently include:
- MailerLite, which hosts the free-guide sign-up forms, manages email subscriptions, and delivers guides and email communications;
- Typeform, which hosts and processes coaching application submissions;
- WordPress, Jetpack, and Automattic services, which support the website and provide site statistics and related functionality; and
- website hosting, security, and technical service providers, which may process limited information as needed to host, protect, and maintain the site.
These providers process information under their own terms and privacy practices and may process information in countries other than the country where you live. We share information with them only as reasonably necessary to use their services and operate the website and business.
Instagram, YouTube, and other external links
The website links to Instagram, YouTube, MailerLite forms, Typeform, and potentially other third-party websites. When you follow an external link, the third party may collect information under its own privacy policy. Strong & Confident Coaching does not control those external websites or their privacy practices.
Email choices
You may unsubscribe from marketing emails at any time by selecting the unsubscribe link in an email. You may still receive individual replies or service-related communications when they are necessary to respond to a request, process an application, or provide a service you requested.
Data retention
We keep personal information only for as long as reasonably needed for the purposes described in this policy, to maintain appropriate business records, resolve issues, or meet legal obligations. Retention periods vary depending on the type of information, the reason it was collected, and the systems used. Third-party providers may retain information according to their own policies and legal obligations.
Security
We use reasonable administrative and technical measures intended to protect personal information. However, no website, email system, or online service can be guaranteed to be completely secure. Please use care when deciding what information to submit online.
Your privacy rights
Depending on where you live, you may have rights relating to your personal information, such as requesting access, correction, or deletion; withdrawing consent; or objecting to or restricting certain uses. These rights may be subject to legal exceptions. To make a privacy request, contact us at the email address below. We may need to verify your identity before completing a request.
Changes to this policy
We may update this Privacy Policy when the website, services, or legal requirements change. The “Last updated” date at the top will show when the policy was most recently revised.
Contact and privacy requests
For questions about this Privacy Policy, requests to access or correct personal information, deletion requests where applicable, or privacy-related concerns or complaints, contact:
Privacy Contact: Maddie Warren
Strong & Confident Coaching
maddie@ironbuiltfitness.ca
